Base Management Lead (CVM)

we are looking for a person who meets the criteria indicated below. Reporting to the Lead Customer Value Management - Fixed, this role is responsible for formulating the CVM Base management strategy and implementation for Home Fixed, to achieve the objectives of leading the industry in ARPU, Churn control and prepaid value market. The role holder will proactively design BTL Consumer campaigns and drive their implementation, to improve customers spend loyalty, reduce churn, enhance customer longevity and extracting more value to improve Profitability and Market Share. In addition, this role is responsible for achieving the Revenue, Profitability and Value Share KPIs and targets across prepaid segment

Must have technical / professional qualifications:

Bachelor’s degree in business administration or data sciences or Analytics and BI
Marketing or similar Preferred Certifications / Other Qualifications Any relevant certification
Experience in Marketing, Product Management, Customer Value Management/Usage and Retention with at least 5 years in a similar role with Top Tier global operator
Strong analytical understanding on how to transform customer data to actionable insights delivering business value
Significant Expertise in related to telecommunication & services Experience in product lifecycle management
A reasonably good knowledge of platforms, billing systems and CVM engines